Managing a flood of funds management content?

Discover three ways for marketers to do more with their funds management content pipeline.

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Money and control: how financial services can help protect vulnerable women

Financial services providers are making moves to limit use of their products for abuse. But is there more they could be doing? 

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The multiplier effect: why presence matters for female leadership

For every woman added to the C-suite, three women rise to senior leadership roles. Find out more about the multiplier effect.

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Listen: If books could kill podcast

We love a good read or listen. The podcast 'If books could kill' delivers the best of both with two hilarious hosts busting myths peddled by best selling books.

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Team favourites: holiday reading and listening

It's fair to say our Lexicon team are content obsessed. In our down time we love to seek out new stories, words and music to enjoy and we've selected six of the best to share with you.

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The changing face of funds management marketing

Funds management is thriving in Australia which is great news. But it is now a mature market, which means more competition and we see many providers falling behind from a marketing perspective. After 10 years working in an industry we love, we discuss the insights driving effective marketing and brand building in this sector.

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Three key insights from the Peregrine Global 100 report

The 2021 Peregrine Global 100 report highlights interesting trends in asset management marketing, including how an effective strategy can trump a bigger budget. We explore the three key trends marketing teams can use to get more attention for their brand in this competitive space.

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Anything but routine

As we race to the end of another year of disruption, we take a pause to consider what 2022 might have in store.

Lexicon clients Lynn Baker from Aware Super and Phillipa Healy from Automic share what they’re looking forward to most.

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